What kind of phone do people want? · Links

Mobilism 2015, Beyond Borders, Beyond Mobile

Mobilism 2015 is over

8 April 2013 · PPK

We commonly assume everybody wants an iPhone. Turns out that, in emerging markets at least, that's not quite true. Research in Nigeria, India, Brazil, and Saudi Arabia shows that, while 21% wants an iPhone, 32% wants a Samsung, and 22% a Nokia.

Bottom line: in the emerging world, where they're undisturbed by US pundits and their parochialism, Samsung and even Nokia remain big brands.

Read more: http://www.gomonews.com/apple-losing-its-bite-as-samsung-and-nokia-named-most-coveted-handset-brands-in-emerging-markets/